Bud is two execs Lite-r
 

Anheuser-Busch has placed two executives who managed Bud Light’s sponsorship of two Instagram posts from a transgender woman on leave, according to the Wall Street Journal and other media reports.

Ad Age was the first to report that Alissa Heinerscheid, Bud Light’s vice president of marketing, was placed on leave. Todd Allen, most recently Budweiser’s vice president of global marketing, is set to replace her. Daniel Blake, Anheuser-Busch’s vice president who oversees market for mainstream brands, was also put on leave, according to the Wall Street Journal.

https://www.cnn.com/2023/04/24/busin...ave/index.html

You had to go there.

https://encrypted-tbn0.gstatic.com/i...tWyIA&usqp=CAU

I thought it was funny, but it sure sent the right wingers into a frenzy.

It really wasn't a "right winger" issue, though there were certainly those who want to make it only that.

Sales of the product fell 17% in dollars and 21% in volume following an ad campaign. That's a huge failure reflecting a marketing strategy that ended up handing market share to Bud's competitors. That is the issue.

I personally know plenty of ... I will leave it there, that dumped what they had and stopped buying that beer flavored water because thy were triggered by a can.

Must be a coincidence they are all "right wingers".

Just how it worked out in my sphere.

whell, Bud is two execs Lite-r

I see what you did there.

So...what have we learned here? We have learned like the rest of conservative Republican christian extremist assholes...whell has an obsession with transgender American citizens.

I suspect he is also a fan of states that now have laws interfering with mental health gender-affirming care of minors, and believe it or not, in Missouri and other red states, making mental health gender-affirming care of adult Americans illegal.

What ever happened to "my body, my choice" eh? We know what happened...when it's my body my choice related to covid vaccinations it's fine, but if you're a kid or an adult with gender identity issues, or a pregnant American woman, it ain't "my body, my choice" anymore.

Fucking hypocrites.

Who cares? I haven't drunk an American macro-lager, much less a light beer, in ~45 years when I moved to Germany and discovered the difference between real beer and the swill that is American macro-lager. I moved back just as the craft beer trend took off and I haven't looked back.

If weed is still controlled, to whatever degree, so should the two most addictive substances...nicotine and alcohol.

Although there is often debate about the behavior and the ethics (or lack thereof) of the founders...most US history scholars agree that the founders would be tearing out their hair (or at least tossing off their wigs), and yanking out their wooden teeth at the notion that the government should have anything to say about what any citizen of this country decides to put into their body.

Meantime...the entirety of whell's ilk is homophobic/transphobic scum floating on the top in the septic tank.

Well, Ike, you can have that take-away if you want. But I know you'll also not let the facts get in the way of a good rant. :rolleyes:

Frankly, since you asked, I could care less about trans-gender American adults. They can do what they want with their bods, dress however they see fit, etc. Minors who are generally not equipped to make adult decisions even on their best days should not have access to such care - particularly like the WA bill that would allow a minor to undergo treatment w/o their parent's knowledge - should have such care delayed until adulthood.

Now, back on topic: the takeaway here is that a pair of marketing execs made a decision to use their advertising to make a statement about something that has nothing really to do with their product. This is referred to as "image advertising".

Sometimes that works out really well. Here's an example of an image add that Budweiser did a few years ago. It's truly memorable, it associates the product with values of hard work and sacrifice while also sneaking in a bit of commentary on "anti-immigration".

Image ads don't work well in all cases. Bud Lite's latest is an example of such an ad. It alienated customers: both men who don't identify with this particular spokesperson and women who saw Mulvaney piling on stereotypical female behavior.

In turn, sales dropped. Bud's distributors also took a hit. By every objective metric, this was an ad campaign that was ill-conceived and poorly executed.

The market responded to the marketing ploy and the company canned those responsible for its adverse impact on sales. Bud's response was appropriate.

Good for you. I haven't had a Bud Light in years, though I sometimes might be caught drinking a Bud Light Lime.

There are some wonderful domestic beers that exist in the space between craft and macro brews. Pacifico is an excellent example, and its probably moved into the macro beer category in recent years.

Negro Modelo and Shiner Bock are nice enough. Have those along with Guinness Extra Stout in the fridge.

Question is who is the market which whell is avoiding to mention.

Anheuser-Busch became an easy target for the anti LGBT wingnuts, though one must wonder why Busch even embarked on this. Most of their customer base is MAGA.

https://www.cnn.com/2023/04/20/busin...ats/index.html

Pacifico is brewed by Grupo Modelo, itself owned by Anheuser-Busch InBev everywhere except the U.S., where it's owned by the New York-based Constellation Brands. It is brewed in Mazatlán, Mexico. So, it is largely owned by Anheuser Busch and is not an American beer (like dozens of other ABInBev beers such as Spaten, St. Pauli Girl, Hoegaarden, Stella, Bass Ale, Presidente, Montejo, Leffe, Kirin, Beck's, Boddingtons ...).

That's why this wingnut meltdown over Bud Light is so stupid. Many of these outspoken wingnuts now have switched to Coors Lite which itself has been an outspoken advocate of LGBTQ rights or unwittingly to one of many other brands owned by ABInBev.

This is yet another example of pointlessly stupid performative nonsense by the AltReich, a group that says it's opposed to "cancel culture."

Mexico is in North America. A really cute Mexican American pointed out this to me not all that long after I settled in East Dallas. We Yanks aren't the only Americans. ;^)

I had a discussion that was pretty much all that at work last Friday.

Nothing but deer in the headlights looks.

I'm not disputing that. It doesn't make Pacifico or Modelo (nor Molson or Labatt's) "American" beers just as your argument doesn't make Andrés Manuel López Obrador the American President.

Didn't say you were and didn't say they were. (insert big grin emoji here)

Drink any Beer for the taste not politics or ad ....


https://www.youtube.com/watch?v=b994hRcizU4

That's always been my practice irrespective of whoever has the bottle/can next to their mug on a TV screen. I'd drink the beer if I liked it even if TFG was hawking it in a commercial. Sure I'd have to don a disguise to buy it, but there you go.

Point number one. I don't give a shit what your attitude is about trans-gender American adults. As long as you support candidates from the Republican Party, you support vicious, vile anti-trans/anti-LGBTQ+ assholes who believe "my body, my choice" doesn't apply to trans or pregnant American women. So stuff your statement and your bigotry up your ass. Sleep with dogs, get fleas like the dog you are.

Here's the thing about gender-affirming support from licensed clinical counselors for minors. Minors in all 50 states have mental health confidentiality rights. In most states at age 12 (some states it's a year or two older) a child has the right to confidentiality when in counseling with a licensed clinical counselor. That right includes the parents of the child. If a young girl walks into a school social worker's office, or a school psychologist's office to discuss feelings about their gender identity, the counselor is legally bound by mental health confidentiality law in all 50 states, to not disclose the content of the meetings with the child, or even disclose that the child is in counseling with anybody, including the kid's parents, absent a signed release of information. Case in point...recently in some shithole red state a 14 year old girl was given information on resources for the purchase of chest binders. The parents found out and are suing the entire state of Arkansas. Too fucking bad. The social worker was following the law, and could have their license to practice suspended, or more likely revoked for a violation of that child's confidentiality rights.

Just another thing a fucking cabbage like you doesn't have a clue about.

Pacifico is a macro brew, which you stated you disdain. Nor is it German. I actually thought it was brewed in part in the US, not just in Mexico. I stand corrected.

I'd also offer Lienenkeugel's. Great domestic beer. The Summer Shandy is a fave,

I'm being ridiculed for my "conspiracy" nonsense from the left and the right.

But Brendan Whitworth, AB CEO, is 'former' CIA. It's said one is never allowed to leave 'The Company'.

https://www.marketwatch.com/story/an...eople-9a68a6fc

https://www.fox61.com/video/news/ver...f-d430ab49eec5

It seems to me there is a connection. In this case it would be 'blow back', unintended consequences.

https://imageio.forbes.com/specials-...=jpg&width=960

Sorry Bob. Is that pic too big ? Don't know the actual size.

Wow, hate much Ike?

I know of no one - though there might be some - that are "anti-trans/anti-LGBTQ+". They may not agree point for point with the political agenda of some folks in that group, particularly those on the extreme.

Also, you seem to proceed from the assumption that all trans and LGBTQ+ folks are monolithic in their beliefs. I assure you that's not the case. For example, I've spoken to a few folks who happen to be gay who would not support giving a child anti-puberty meds.

Thank you for telling me something I'm quite aware of. You may not be aware that such laws vary from state to state. Here's a summary of Michigan's law - not exactly a red state - which differs from your comments above:

https://umhs-adolescenthealth.org/wp...rk-handout.pdf

For example:

MINORS NEED A PARENT/GUARDIAN’S PERMISSION FOR:
 Vaccines (including HPV)
 Mental health medications
 Inpatient mental health treatment
 An abortion (unless a court-approved waiver is obtained)

HEALTH CARE PROVIDERS MUST OVERRIDE THE MINOR’S CONFIDENTIALITY AND REPORT IF:
 There is suspicion of abuse by an adult
 The minor is a risk to themselves or someone else
 The minor is under age 12 and has been sexually active
 The provider may choose (but is not obligated) to tell the parents about any care provided to the minor patient, for a compelling medical reason.

So, under Michigan law, the child does not need parental consent to seek counseling. It's not forever: no more than 12 visits and no more than 4 months. After that, and/or if treatment goes beyond the office setting and/or includes meds or other medical treatment, you damn betcha the parents need to be informed.

Most competent mental health providers would also WANT the parents involved, or at least be able to assess if the child's parent(s) are able to be supportive in the child's treatment process. That's why the law doesn't block the provider from disclosure, and in many cases requires disclosure.

So, you might want to hold fire on all that name-calling and educate yourself before making such grandiose and absurd statements.

I said I disdain American macro lagers (e.g., Bud, Miller, Coors). Many German beers (Bitburger, Warsteiner, Weihenstephaner, Paulaner) also qualify as macro lagers and are excellent. The primary difference is that most American macro lagers deviate from the German Reinheitsgebot (Purity Law) which says beer can only have barley, hops, and water (and yeast). American macro beers generally also have a considerable amount of rice, an adjunct that gives them the necessary fermentable sugars at less cost and with less flavor than barley malt, resulting in a fizzy, largely flavorless concoction. This stuff is to real beer what processed American cheese is to an aged cheddar or Wonder Bread to a real German sourdough rye.

One of my favorite beers is in fact an American lager, but certainly not of the macro persuasion. Prima Pils from Victory Brewing in Pennsylvania is great (even by the standards of great German pilsners) and a world apart from that fizzy shit (Miller Lite) that Miller calls "a fine American pilsner."

Ever thought about brewing your own?

My neighbor and I did for about 5 years back in the early 1990's. The trouble was that we'd end up drinking a whole 5-gallon batch with some buddies at one sitting and then have to go out and buy more beer anyway. Soon enough, there were plenty of good craft beers to choose from.

Still need a like button.

My point in one of the gun threads.. it's a wackadoodle with a gun that decides that is the answer.

I point out that the gun slaughter in this case right here is the supposed victim's fantasy. The person he identifies as a hater certainly likes to anger-trip, but has not to my recollection expressed any kill-fantasies.

Correct me if I'm wrong....

Your not wrong at all... but it is the possible next step. That lack of anger control can and is an issue.

Also, good job with the psych analysis DQ. No joke, or sarcasm.

Not that it matters, but I went to Grad School full-time for three years in Educational Psychology and Research. I can talk psychology all day.

I did get kicked out without an advanced degree, so there's that.

This forum is virtually the only place I haven't been (permanently) kicked out of, knock on wood. Pardon the Hillbilly speak. Been driving a forklift for a long time.

Back and forth off topic chitchat deleted. Carry on.

Michigan confidentiality law is the law in Michigan, it isn't the law anywhere else. When a counselor knows that a minor with gender identity issues, gay/lesbian issues, or any other issues is going to be chastized, shamed, punished, neglected, or beaten by their asshole parents following the "for your own good" guidelines, the parents are not going to be informed that their abused and/or neglected kid is getting help for it from a third party. And if it's bad enough you damn betcha I will call child protective services down on the neglectful/abusive (and that includes emotionally neglactful/abusive) parent's ass in a fucking nanosecond.

Because...the reason, above all other reasons, for the existence of conficentiality laws that protect minors in all 50 states is to protect them from their fucked up religious fanatic or otherwise neglectful and/or abusive parents.

If you're referring to my earlier post, much obliged. I worked residential construction, loading docks, and chemical manufacturing for years. I received my bachelors degree when I was 42 and my MSW at 47. Shown the door at three different colleges in my twenties, into the Marine Corps and my honest, hard working jobs after that. So...I applaud all good, hard, honest work.

As far as "psychology" goes...the main point of my post was about the law, not the treatment. All medical and mental health treatment is opinion, particularly in mental health. Even when there are tests and other evaluation criteria that confirm a diagnosis, which really only happens in medical cases, how to best treat a condition or disorder always ends up being somebody's opinion. All mental health diagnosis and treatment is clinically based, not medically based, it's all opinion.

But the law should be the law. And every shithole red state that is attempting to pass laws restricting gender-affirming treatment of minors over the age of 12 is a violation of confidentiality laws in those states. The only way to stop it violates mental health confidentiality. It's nobody's business but the kid's and the counselor's business.

PS - I'm a pretty emotionally reactive guy, so at some point I've also been handed my hat, and shown the door at every politial/current events form where I've been a member. Including this one, where Bob just finally had a gut full of me and put me on a 12 month vacation.

Bob also knows that I may be rancid butter, but I'm on his side of the bread...so here I am.

This place still needs a like button!!

Show me where I said anything about providing meds that affect sexual development to minors without dealing with the parental issues. It's so fucking rare for any minor to be prescribed such meds absent dealing with a kids parents...that it makes your argument stupid. Wow, stupid much, Mikey?

What types of care can you receive without parental consent?

It's just their talking points and they will always be used as a counter. I deal with these chuckleheads daily all day long.

Being on the Left of most all issues I still have problems when it comes to minors and gender issues.

There are reasons why minors are not allowed to make some decisions before reaching a certain age.

Especially when it are ones with lasting results. I may feel sympathy for those who identity with another sex wanting to participate in sports. Yet still think they should not.

The same is true for gender reassignment before adulthood is where I stand. I have know many adolescents who were two, three or more different incarnations of self before reaching adulthood. Without the help from modern science or Doctors...

Exactly. This is counter to your earlier post, where you stated:

"...the counselor is legally bound by mental health confidentiality law in all 50 states, to not disclose the content of the meetings with the child, or even disclose that the child is in counseling with anybody, including the kid's parents, absent a signed release of information."

This is not true, as noted in the example I provided for Michigan. But for that matter, its also not true for Ohio:

https://www.ohio.edu/student-affairs...%20Consent.pdf

Services provided to a minor pursuant to this section shall be limited to not more than six sessions or thirty days of services whichever occurs sooner. After the sixth session or thirty days of services the mental health professional shall terminate the services or, with the consent of the minor, notify the parent, or guardian, to obtain consent to provide further outpatient services.

So, Ohio also limits the extent to which treatment can continue w/o parental notification/consent.

Fair enough, and I have no issues with my daughters consulting privately with their doc - she's someone we trust and have built that trust over time. But, I think you're overstating the reason. By far, not all kids descend from " neglectful/abusive (and that includes emotionally neglactful/abusive) parent's."

The core of extending confidentiality to minors is to allow them to bring up subjects with their doc that they're not always comfortable speaking about in front of their parents. The law also allows the provider to choose to tell the parents about any care provided to the minor patient, for a compelling medical reason. Many of these docs are parents themselves, and they typically opt to loop the parents into anything that their child may be struggling with. They might not choose to relay their discussion with their teen patient word for word, but failing to disclose to supportive parents may also result in a less-than-optimal outcome for the patient.

My point is: there are reasonable limits to patient confidentiality when it comes to teens. For example, Washington State is proposing legislation that, I believe, is a "bridge too far".

https://mynorthwest.com/3874975/mino...nowledge-bill/

The state House of Representatives approved a bill protecting minors from being reported when seeking gender-affirming care and not wanting their parents to know about it.

Under Senate Bill 5599, children can stay at licensed youth shelters without their parent’s knowledge while seeking medical treatments like gender-transitioning services and medications.

I'll be damned if anyone is going to physically alter or medicate my kid without my foreknowledge and consent unless her life is in danger.